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Panel Discussion: Unlocking the Potential of European Cross-Border Ticketing (Continued)
- Cross-border travel in Europe is still far more complex than it needs to be. While passengers expect seamless journeys, simple payments and flexible fares, ticketing systems remain fragmented by borders, business models and regulation.
- This panel brings together industry experts to explore how interoperable, digital ticketing can transform the passenger experience across countries and transport networks. The discussion will focus on what it actually takes to enable travelers to plan, purchase and use tickets effortlessly across borders – without needing to understand local systems, fare rules or technologies.
- Panelists will debate the real obstacles to cross-border ticketing, including misaligned fare structures, legacy technologies and differing legal frameworks, and examine how stronger collaboration between operators, authorities and solution providers can turn European ambition into practical, scalable solutions.
Panelist
