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Charles Nichols

Charles Nichols

Marketing Communications Manager, Solent Transport
United Kingdom

Charles is the Marketing Communications Manager for Solent Transport and the Solent Future Transport Zone. He leads the Solent FTZ’s strategic approach to marketing, communications and behaviour change. With a particular interest in applying the principles of behavioural economics to deliver growth in awareness and engagement with mobility innovation projects, Charles champions an approach that keeps the customer’s objectives and user experience at the centre of developing projects.

Charles has provided advice and guidance to numerous organisations trialling MaaS in the UK, including: Transport for West Midlands, the West of England Combined Authority and HITRANS.